The brief was given by Ariete, the Italian small appliance company subdivision of De Longhi. It identified a function of the daily life to address through the design of an innovative household appliance. We focused on “Drinking”, with the design of a liquors maker aimed at domestic use and destined to industrial mass-production in the context of the existing company, thus in respect of well-defined aesthetic grammar and targets.

Product Design




Academic project with the household appliances company Ariete



My role

Overall project, specifically internal functioning, volumes arrangement, 3D modelling

Liquors’ production

Liquors are alcoholic beverages made from a distilled spirit which has been flavoured with fruit, cream, herbs, spices, flowers or nuts and bottled with added sugar or other sweeteners. In Italy they are usually handcrafted at home through a long procedure, which involves resting time and has no specific tools available for. The most common is Limoncello, which uses the extraction of lemons’ aroma, but the making steps are the same for any used flavour.

A completely new product

Since this product does not exist so far on the market, it was necessary to examine its possible functioning from scratch and to create a brand new morphological archetype, based at the same time on the Ariete’s corporate image and the widely treated household appliance universe. The hypothesised shapes were many, especially in order to minimise the complexity and enhance the usability for the user. Physical modelling of simple volumes to test the dimensions of the inner containers, the fit in the final shape, and the sustainability of the finished object’s size.

Internal functioning

For internal operation, after some attempts, it was decided to structure a system that includes an active container, where transformation processes (heating, mixing and essences’ extracting) occur, a passive one, which works as a collector of the various liquids obtained, and a bottling area based on standard sizes, able to accommodate bottles of different shape to make the consumer free to pack his own product as preferred.


This project involved a whole product development, from the research and analysis of the market through concept and functioning, to prototype and final technical drawing. The design was graded maximum by the company itself.